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  1. 1
    Hacia un nuevo márketing Mix
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    Libros Digitales
  2. 2
    El marketing mix: concepto, estrategia y aplicaciones /
    Published 1990
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    Libros Digitales
  3. 3
    El marketing mix: concepto, estrategia y aplicaciones
    Published 1990
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    Libros Digitales
  4. 4
    El impacto de internet en el márketing Mix
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    Libros Digitales
  5. 5
    Principles of marketing /
    by Kotler, Philip
    Published 1994
    Subjects: “…DEVELOPING THE MARKETING MIX…”
    Ver en el OPAC del Koha
    Libros
  6. 6
    Market segmentation by psychographic criterio : an essay on the main psychographic theoretical approaches and its relationship with performance criteria
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    info:eu-repo/semantics/article
  7. 7
    La segmentación del mercado por el criterio psicográfico : un ensayo teórico sobre los principales enfoques psicográficos y su relación con los criterios de comportamiento = Market segmentation by psychographic criteria : an essay on the main psychographic theoretical approaches and Its relationship with performance criteria /
    Acceso en línea
    Ver en el OPAC del Koha
    Analiticas
  8. 8
    Market segmentation by psychographic criteria: an essay on the main psychographic theoretical approaches and its relationship with performance criteria
    “….), becomes an important tool for the correct implementation of the marketing mix (price, place, promotion…”
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    Online
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