Search Results - Reinartz, Werner

Werner Reinartz

Werner Josef Reinartz (born in 1963 in Langerwehe, Germany) is a German economist. Since 2007 he is a Professor of Retailing and Customer Management at the University of Cologne and the Director of the Center for Research in Retailing (IFH). Provided by Wikipedia
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    Claves para lograr que fidelizar sea igual a beneficios / by Reinartz, Werner, Kumar, V

    Published 2003
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    Libros Digitales