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| LEADER |
00000nam a2200000 a 4500 |
| 020 |
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|a 968-18-0965-3
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| 040 |
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|a FHyCS
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| 100 |
|
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|a Schoner, Bertram
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| 100 |
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|a Uhl, Kenneth P.
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| 245 |
|
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|a Investigación en mercadotecnia
|b sistemas de información y toma de decisiones
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| 250 |
|
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|a 2a. ed
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| 260 |
|
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|a México, D.F.
|b Limusa
|c 1979
|
| 300 |
|
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|a 626 p.
|c 24 cm
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| 650 |
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|a MARKETING
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| 650 |
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|a SISTEMA DE INFORMACION
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| 650 |
|
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|a TOMA DE DECISIONES
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| 650 |
|
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|a EMPRESA
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| 650 |
|
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|a RECOPILACION DE DATOS
|
| 650 |
|
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|a MUESTREO
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| 650 |
|
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|a MODELO DE DESARROLLO
|
| 650 |
|
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|a ESTUDIO DE CASO
|
| 942 |
|
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|c LIB
|6 _
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| 999 |
|
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|c 14570
|d 14570
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 6588_S371
|7 0
|9 22588
|a 06A
|b 06A
|d 2016-09-28
|l 0
|o 658.8 S371
|p 17200
|r 2016-09-28
|w 2016-09-28
|y LIB
|