Marketing para turismo

Bibliographic Details
Main Authors:	Kotler, Philip, Bowen, John, Makens, James, Rufín Moreno, Ramón, coaut, Reina Paz, María Dolores, coaut, Belló, Cristina, tr, Blázquez, Elena, tr, Nieto, Raquel, tr
Format:	Libros
Published:	Madrid Pearson/Prentice Hall 2004
Edition:	3a. ed
Subjects:	INDUSTRIA TURISTICA ESTUDIO DE MERCADO CONSUMIDOR PUBLICIDAD MARKETING TURISMO
Online Access:	Ver en el OPAC del Koha

Description
Physical Description:	565 p. il.; 27 cm
ISBN:	84-205-3895-7

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