Incidences of the public agenda on citizens’ political attitudes through the theory of forgotten effects

This study contributes to the field of political marketing through the use of instruments based on the Theory of Forgotten Effects. According to this theory, when individuals attribute value to the incidences or connections between two sets of entities, with one set acting as the cause and the other...

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Bibliographic Details
Main Author:	Ortigosa Hernández, Mauricio
Format:	Online
Language:	Spanish English
Published:	Universidad Nacional de Misiones - Facultad de Ciencias Económicas 2020
Subjects:	Forgotten effects; Uncertainty; Political marketing; Political attitudes; Public agenda. Efectos olvidados; Incertidumbre; Marketing político; Actitudes políticas; Agenda pública.
Online Access:	https://visiondefuturo.fce.unam.edu.ar/index.php/visiondefuturo/article/view/432

Incidences of the public agenda on citizens’ political attitudes through the theory of forgotten effects by Ortigosa Hernández, Mauricio

Published 2021

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info:eu-repo/semantics/article

Incidencias de la agenda pública en las actitudes políticas del ciudadano a través de la teoría de efectos olvidados by Ortigosa Hernández, Mauricio