The role of tourism as in consolidating Argentina’s country branding
Globalization has been the starting off point facing increasing competition it has been evident in recent years between the territories (regions, cities and countries). Especially countries have adopted and implemented differentiation strategies to stimulate tourism and economic investment. Tourism...
Main Authors: | Echeverri Cañas, Lina María, Estay-Niculcar, Christian A. |
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Format: | Online |
Language: | Spanish English |
Published: |
Universidad Nacional de Misiones - Facultad de Ciencias Económicas
2013
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Subjects: | |
Online Access: | https://visiondefuturo.fce.unam.edu.ar/index.php/visiondefuturo/article/view/574 |
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