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  1. 1
    Market segmentation by psychographic criteria: an essay on the main psychographic theoretical approaches and its relationship with performance criteria
    “…This article is a theoretical essay that has the overall aim to identify and analyze the most…”
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    Online
  2. 2
    La segmentación del mercado por el criterio psicográfico : un ensayo teórico sobre los principales enfoques psicográficos y su relación con los criterios de comportamiento = Market segmentation by psychographic criteria : an essay on the main psychographic theoretical approaches and Its relationship with performance criteria /
    Acceso en línea
    Ver en el OPAC del Koha
    Analiticas
  3. 3
    La gestión y el comportamiento = Management and Behavior /
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    Ver en el OPAC del Koha
    Analiticas
  4. 4
    Management and behavior
    by Gómez Fulao, Juan Carlos
    Published 2004
    “…A contemporary vision of managerial administration is presented in the following essay. Behavioral…”
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    Online
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