Search Results - Alsace~

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    Lectores, editores y cultura impresa en Colombia, siglos XVI-XXI /

    Published 2018
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    Libros Digitales
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    Por los derechos de la infancia y de la adolescencia /

    Published 2020
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    Libros Digitales
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    Market segmentation by psychographic criteria: an essay on the main psychographic theoretical approaches and its relationship with performance criteria by Ciribeli, João Paulo, Miquelito, Samuel

    Published 2014
    “…Psychographic segmentation is affective, and when it is associated with other targeting criteria (geographic, behavioral, demographic, etc.), becomes an important tool for the correct implementation of the marketing mix (price, place, promotion and product) with the public - objective, i.e., it allows the company to position more consistently one’s product in the market.…”
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    Theory and practice of economic federalism by Sandler, Guillermo A.

    Published 2006
    “…Also the balance between central and non central forces, and the loss of welfare, that can take place due to their misinterpretation. Decentralization not only of the resources, but also of the expenses and services; we will make special reference to the German State which we have expressly studied. …”
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    Influences and effects of subliminal advertising consumption decision by Tañski, Nilda C.

    Published 2004
    “…Varied perceptions take place in consumers, which are constantly varying.Not all receive the same message in the same way, and some perceive the same, giving them more importance than others.For this research, this study was carried out in the city of Posadas (Province of Misiones - Argentina) to determine if the behaviour of managers, religious leaders, journalists and politician consumer segments, go through or do not go through mental processes, as influenced by communication strategies, to perceive the different trade market offers and to become consumers.The economic weight of advertising, in these latter times, has reached great proportions, and produces very quick, and spectacular effects.While products multiply and hundreds of new ones appear, the means also become prolific.Adding to this the great social changes, it is easy to understand the complex task of advertisers in the modern world.Technologically satellites, (communications via Internet), have been the most important communicational revolution of the end of the last century.The future of advertising will not only be bound to its own creative capacity, but to the speed and certainty with which they adapt themselves to the new means, many of which still do not exist.Not only will the new means be challenging, but also the new products, many which have not yet even been designed, nor thought of, will arise as demands of new and unheard of societies, of which the consumer becomes the leading character. …”
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