The consumer's selection in the city of Posadas

As at present, having consumers that have different characteristics, a survey was carried out in the city of Posadas, Misiones, Argentine Tepublic, in order to obtain a new attitudinal segment, incorporating to the existing variables, others related more closely with the psychological variables and...

Full description

Bibliographic Details
Main Author: Tañski, Nilda
Format: Online
Language:Spanish
Published: Universidad Nacional de Misiones - Facultad de Ciencias Económicas 2003
Subjects:
Online Access:https://visiondefuturo.fce.unam.edu.ar/index.php/visiondefuturo/article/view/685