Bottom-up marketing : la táctica dicta la estrategia /
| Main Author: | |
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| Corporate Author: | |
| Other Authors: | , |
| Format: | Libros |
| Language: | Spanish |
| Published: |
Madrid :
McGraw-Hill,
1989.
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| Edition: | [1ed. rev] |
| Subjects: | |
| Online Access: | Ver en el OPAC del Koha |
| Physical Description: | 151 p. 25 cm. |
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| Bibliography: | contiene índice de contenido - prologo - indice |
| ISBN: | 8476156634 |