Principles of marketing /

Bibliografske podrobnosti
Glavni avtor:	Kotler, Philip
Drugi avtorji:	Armstrong, Gary
Format:	Libros
Izdano:	New Jersey : Prentice-Hall, 1994.
Izdaja:	6a. ed.
Teme:	MARKETING MERCADO COMPETENCIA ECONOMICA UNDERSTANDING MARKETING PROCESS OF MARKETING ANALYZING MARKETING OPPORTUNITIES SELECTING TARJET MARKETS DEVELOPING THE MARKETING MIX MANAGING THE MARKETING EFFORT EXTENDING MARKETING
Online dostop:	Ver en el OPAC del Koha

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