Marketing turístico

Marketing turístico

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Bibliographic Details
Main Authors: Kotler, Philip, García de Madariaga Miranda, Jesús, Flores Zamora, Javier, Bowen, John, Makens, James
Format: Apuntes
Published: Madrid Pearson Educación 2011
Edition:5a. ed
Subjects:
INDUSTRIA TURISTICA
ESTUDIO DE MERCADO
CONSUMIDOR
PUBLICIDAD
MARKETING
TURISMO
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